Iventions came to us with a double challenge: reduce conversion costs, while simultaneously increasing the quality and number of their contacts. Understanding the specialized nature of their business, we knew this challenge would require a customized solution.
First, we carried out an in-depth analysis of Iventions' business objectives and defined its target market on the Internet. We then conduct a meticulous PPC audit of your previous campaigns. This review allowed us to identify areas where resources were being lost and adjust campaigns to improve efficiency.
With a solid foundation established, we launch A/B tests and draw up an optimization strategy. This allowed us to expand the campaigns to Iventions' main target markets, ensuring a more effective and efficient acquisition of international clients.
