Let’s be clear and direct! In the world of digital marketing, influencers are no longer just a passing fad. Today, they are the heart of any brandformance campaign that really wants to break it. But…what is brandformance? Easy: the perfect fusion between branding (making yourself seen and known) and performance (generating measurable results). Here the key is […]
The world of digital marketing is constantly changing, and platforms like Meta and Google Ads are your best allies to reach your audience and turn those visits into results. But, if you really want to get the most out of your investment (and who doesn’t!), it’s vital to know how to optimize campaigns in each […]
Hey! Here I bring you the infallible formula so that your Call to Action (CTA) become conversion machines. A good CTA doesn't just ask them to click, it makes them want to! We are going to explain how to achieve it with proven strategies and statistics that don't lie. Characteristics of an Effective CTA Clarity: CTAs should […]