Our Engine: The Team

Uniting talents, connecting visions

We are convinced that the brightest ideas and most innovative solutions come from the collaboration, passion and dedication a United team. Each member of Immoral carries with them a skills mosaic, experiences y perspectives that enrich our culture and enhance our ability to generate impact in the world of digital marketing industry.

We are more than the team you will see here; We are a solid network of specialists from various disciplines. We believe that the collaboration It is a dance of talents where each step is a opportunity for learn y grow. We all share a common vision or with a commitment with the excellence.

We invite you to meet the people who, day after day, give Life to Immoral, keeping alive the flame of innovation and experimentation in every project we undertake.

The core team

Marco Sapina Founder & CEO

More than 15 years of experience working for large companies and national reference agencies make Marco a veteran in the world of digital marketing. He has an extraordinary intuition that allows him to easily identify trends, which motivates him to constantly innovate and stay one step ahead of his competitors.

He is a born leader, but he does not like to be called boss. He is happy feeling like one of the team. He takes great care of each member so that everyone can realize their full potential and be happy under his protection.

“If you want to go fast, walk alone, if you want to go far, go together” – African Proverb

Yurema Valverde Chief Client & Growth Officer - CCO

She is dedicated, tenacious and always looking for innovative ways to overcome obstacles. With a broad strategic vision and ability to lead teams, her infectious passion for her work leads her to be a perfectionist in every task.

The project he manages becomes a success story. Although he can sometimes get lost in the details and clash with organizational structures, he always finds a way to solve problems and obtain exceptional results.

"We are what we do, day by day. Excellence is not an act but a habit” – Aristotle

Jose Gomez Brandformance Growth Director

With more than 12 years in the marketing universe, he is a visionary strategist and respected professor at the University of Zaragoza.
His passion for gastronomy reflects his taste for details and innovation in each campaign he creates.

His dedication and wisdom are the spice that enhances our commitment to excellence and allows him to maintain a rigorous and detailed approach to his work, ensuring high-quality results.

"Transforming ideas into winning strategies is my specialty, but what I like most in the world is eating!"

Cesar Galvis Brandformance Growth Director

The wizard of digital marketing, César is the problem solver par excellence. If your campaigns are failing, he is able to find that small detail that will make your ads take off and shine with their results.

He's been on the team for 5 years! And more than 11 years of experience managing investments in advertising media and optimizing conversion processes. She entered the world of social media when no one knew how to manage it. Today, he is a senior paid media and CRO expert.

“If I fell, it's because I was walking. And walking is worth it, even if you fall” – Eduardo Galeano

Florencia Gómez Brandformance Growth Manager

His ability to coordinate teams and manage resources translates into impeccable project execution.

His passion for work and focus on results ensure that every detail is handled with the utmost attention and care, keeping everyone on the right path and overseeing every aspect with efficiency and precision.

Their tireless dedication and commitment to excellence are fundamental pillars in the successful completion of each project.

"Passion has no limits."

Juana Gomez Brandformance Growth Manager

As Content Creator and Brandformance Growth Specialist at Immoral, Juana is dedicated to imagining and developing content that captures and communicates the essence of each client. Her innovative approach and her constant search for learning and improvement result in the perfect combination for the development of disruptive ideas on digital platforms.

Juana is an expert in developing content strategies that connect deeply with audiences, using her ability to tell stories effectively and persuasively. Her understanding of market trends and digital platforms allows her to optimize each piece of content, ensuring it reaches its full potential and generates a high level of engagement.

“The best way to predict the future is to create it.” –Peter Drucker

Bruno Azzi Brandformance Growth Senior Designer

Bruno has more than 13 years of experience in the field of graphic design. Throughout his career, he has discovered various ways to address his clients' satisfaction, always looking for creative and innovative ways to improve himself and create unique graphic pieces.

Design has become an integral part of their daily lives, finding inspiration in the outside world and in everyday details. His dedication and attention to detail make Bruno a passionate designer committed to his work.

"Don't spend your time counting the days, but make the days count." - Muhammad Ali

Guillermo Cañete Brandformance Growth Executive

Guillermo is a professional with 6 years of experience in Paid Media and Digital Marketing. He has proven to be a passionate data strategist and executor. His analytical approach allows him to not only identify opportunities, but also optimize campaigns for extraordinary results.

His commitment and perseverance lead him to explore every corner of the metrics, ensuring that every decision is supported. Guillermo's passion for finding effective answers and solutions drives him to innovate and share his knowledge with the team.

“Perseverance is not a long race; “There are many short races one after another.” –Walter Elliot

Gregory Jacques Brandformance Growth Senior Graphic Designer

Gregory has a versatility and ability to adapt that make him a multipotential professional, always in search of innovation and constantly moving in the creative landscape. His ability and need to always be at the forefront of trends allow him to offer innovative and effective solutions.

With a 10-year career as a designer, Gregory stands out for his eclectic approach that fuses design with marketing, offering a unique perspective focused on data-backed solutions.

"Design is the intermediary between information and understanding." -Hans Hoffman

Catalina Piñana Brandformance Growth Executive

With a history that includes collaborations with digital agencies and ecommerce companies, Cata has developed a comprehensive and strategic vision of the sector.

His perseverance and constant search for new ideas have allowed him to grow professionally and take risks with confidence. Cata has led teams in paid media and marketing, always focused on designing digital strategies that resonate with brands and meet the expected results.

Passionate about numbers and data, Cata considers these elements essential for the successful execution of large projects.

“The only limitation is the one you impose on yourself” — Tony Robbins

"The only limitation is the one you impose on yourself"

Genesis Lounge Brandformance Growth Junior Designer

Génesis Salón is a graphic designer with 7 years of experience who has transformed her passion for design into a promising career. Throughout her career, she has discovered innovative ways to satisfy clients, always looking for ways to improve herself and create graphic pieces that stand out for their originality and creativity.

Design has become an essential part of your daily life. Génesis finds inspiration in the world around her, from urban landscapes to the simplest details of everyday life. This ability to see beauty and inspiration in the ordinary distinguishes her as a designer with a unique vision and attention to detail that reflects her deep dedication and commitment to her work.

"It is through error that we can truly grow. Through repeated design and constant tinkering, perfectionism is born." —Paula Scher

We are looking for talent

We like to count on the best to offer the best service to our clients. If you want to be part of an experienced, ambitious and talented team, and you think you can fit well here, contact us to evaluate your professional profile.

Work with us